Cassie Divine

VP, Self-Employed Business Segment Leader, Intuit Inc.


Cassie Divine is the Business Leader for the Self-Employed Segment within Intuit’s Small Business Division. She and the team are focused on serving the global population of independent contractors, freelancers, and businesses of one with a product called QuickBooks Self-Employed. QuickBooks Self-Employed helps customers find tax deductions and keep finances organized by attaching receipts to business expenses, automatically tracking mileage, and categorizing business expenses.

Previously, Cassie was the Business Operations leader of the segment and in corporate roles at Intuit for nearly 10 years. Cassie is also the global co-chair of the Intuit Women’s Network, and cares a lot about leaving tech better than she found it. She published “Right Here, Right Now: 27 Simple Actions to Support Women in Tech.” When she’s not at work, you might find her at the fabric store (by the felt) getting inspired for the next product line-up of her seasonal Etsy shop.