Don’t Bet on Your First Business Model — Validate It Early

November 15, 2018 at 2:00 PM

Presented by Ed Essey (Director of Intrapreneurship and Incubation, Microsoft Garage), Brady Kalb (Chief Executive Officer, Skyepack)

Experience Level: Intermediate

Track: All


Validating a business model is one of the most crucial parts of starting a company. You can save countless hours and resources by doing this early. In this interactive workshop, participants will learn how the Lean Canvas tool helps to tackle the key assumptions around their problem, solution, and sales channels. Presenters will share their own unique experiences with early business model validation from both the startup and enterprise settings and provide a step-by-step guide to identifying and prioritizing assumptions, turning assumptions into testable hypotheses, and developing experiments for validation.