Mastering Customer Discovery

November 15, 2018 at 2:00 PM

Presented by Giff Constable (Vice President of Product, Axial), Elliot Susel (Senior Faculty, Lean Startup Co.)

Experience Level: Beginner, Intermediate

Track: All


We all know that it’s important to spend time talking with customers. But it’s a surprisingly tricky thing to get right. In this workshop, presenters will uncover the essentials of running a great customer discovery process. You’ll leave with a clear understanding of how to structure and run effective customer interviews, find the right candidates, and turn learnings into action.