2019 Conference Program

Review sessions by track: Lean Startup Core Concepts, Enterprise and Government, Nonprofit, Startup

Download a printable version of the 2019 Lean Startup Conference schedule.

Wednesday, October 23

Thursday, October 24

Friday, October 25

Wednesday, October 23

Day 1

Time	Agenda	Breakout 1	Breakout 2	Breakout 3	Breakout 4	Breakout 5	Breakout 6
8:00 am - 9:00 am	Registration Open (breakfast not included)
9:00 am - 9:15 am	Opening Remarks Eric Ries (Co-Founder and Author, Lean Startup Co.)
9:15 am - 10:00 am	Keynotes	Rhyme Combinator’s Live Musical Preview Adesha Adefela (Writer and Performer, Rhyme Combinator), Ryan Nicole Peters (Writer and Performer, Rhyme Combinator), Beau Lewis (CEO, Rhyme Combinator, Inc.)	Can you Build a Lean Crypto Company? Sonal Chokshi (Editor in Chief, a16z), Katie Haun (General Partner, a16z)
10:00 am - 10:30 am	Morning Break
10:30 am - 12:00 pm	Deep Dive Workshops (A Sessions)	A1: Problem Discovery: Conducting Effective Interviews to Truly Understand Your Customers Jonathan Bertfield (Faculty, Lean Startup Co.), Hisham Ibrahim (Faculty, Lean Startup Co.) Track: Lean Startup Core Concepts	A2: Easy Metrics and Dashboards for Corporate Startups Track: Enterprise, Government	A3: Lean For Social Impact: Innovating for Greater Impact and Scale (powered by the Stupski Foundation) Steve Nagai-Ma (Founding Partner, Flying Bird) Track: Lean Impact, Nonprofit	A4: Lead to Thrive: Build Great Teams and Even Better Organizations Patricia Kennedy (CEO, Kennedy Spencer) Track: Enterprise, Government, Nonprofit, Startup	A5: Designing Gamified Experiences to Gain Customer Insights Ricardo Chen (CTO, Wisy), Min Chen (CEO, Wisy) Track: Enterprise, Government, Lean Impact, Nonprofit, Startup
12:00 pm - 1:00 pm	Lunch
1:00 pm - 2:00 pm	Case Studies (B Sessions)	B1: My Billion Dollar Mistake Hiten Shah (Co-Founder, FYI) Track: Enterprise, Government, Nonprofit, Startup	B2: The Reality of Running a Startup Inside a Large Organization Nicole Turner (R&D Group Scientist, Procter & Gamble), Jason Duff (P&G Oral Care Ventures Leader, Procter & Gamble), Chris Boeckerman (Innovation Director/GrowthWorks Leader, Procter & Gamble) Track: Enterprise	B3: When to Invest in Sales and Marketing During Hypergrowth (Powered by New Engen) Steven Boone (VP of Revenue, Atrium) Track: Startup	B4: The Road to Startup Success is Paved in Pivots Kate Skavish (Chief Visionary Officer, Wave.video) Track: Startup	B5: The 8 Deadly Maladies of Rapid Experimentation Lukas Oberhuber (Group Chief Technology Officer, Simply Business) Track: Enterprise, Government, Nonprofit, Startup	B6: Leading Innovation and Building Better Lives: Intercorp Latin America (powered by the Stupski Foundation) Eduardo Marisca (Digital Innovation, La Victoria Lab), Camille Chouan (Digital Transformation Program Lead, La Victoria Lab), Steve Liguori (Founder, Corporate Entrepreneur Community) Track: Enterprise, Lean Impact
2:00 pm - 2:30 pm	Afternoon Break
2:30 pm - 4:00 pm	Deep Dive Workshops (C Sessions)	C1: Solution Discovery Hacks: Using Concept Design and Rapid Prototyping Jonathan Bertfield (Faculty, Lean Startup Co.), Hisham Ibrahim (Faculty, Lean Startup Co.) Track: Lean Startup Core Concepts	C2: The Innovation Strategy Playbook: Preparing Your Company to Support Innovation Tendayi Viki (Author, The Corporate Startup) Track: Enterprise, Government	C3: Optimize, Grow or Catapult: Where to Target Your Organization’s Innovation Efforts Hattie Willis (Associate Partner, Rainmaking) Track: Enterprise	C4: Lean Approaches to Fundraising and How to Optimize Your Donation Page (powered by the Stupski Foundation) Brady Josephson (Managing Director, NextAfter Institute for Online Fundraising) Track: Lean Impact, Nonprofit	C5: The Innovation Decision Tree: Creating Pathways to Advance Innovation Ed Essey (Director of Intrapreneurship and Incubation, Microsoft Garage) Track: Enterprise, Government	C6: Getting Innovation Funded: Matching the Dialect of Investors to the Actions of Innovators (powered by SmartOrg) Ralph Morales III (Head of Innovation Practice, SmartOrg) Track: Enterprise, Government
4:00 pm - 4:30 pm	Afternoon Break
4:30 pm - 6:00 pm	Keynotes	Innovation is a Habit, not a Mindset Diana Kander (Co-Founder, Agility Works)	Fireside Chat: Essential Startup Advice with Brex Co-Founder and CEO Henrique Dubugras (Co-Chief Executive Officer, Brex), Jonathan Bertfield (Faculty, Lean Startup Co.)	Disrupting Venture Capital: Breaking Rules While Breaking Ground Justin Kan (Co-Founder and CEO, Atrium), Arlan Hamilton (Founder and Managing Partner, Backstage Capital)

Thursday, October 24

Day 2

Time	Agenda	Breakout 1	Breakout 2	Breakout 3	Breakout 4	Breakout 5	Breakout 6
7:50 am - 9:00 am	Registration Open (breakfast not included)
8:00 am - 8:45 am	TechTrends Podcast Live @ Lean Startup (Powered by J.P. Morgan) Alton McDowell (Co-Head, Technology and Disruptive Commerce, Middle Market Banking & Specialized Industries, J.P. Morgan)
9:00 am - 10:30 am	Deep Dive Workshops (D Sessions)	D1: Designing Experiments to Validate Your Product Idea (Powered by New Engen) Hugh Molotsi (Faculty, Lean Startup Co., Founder and CEO, Ujama), Hisham Ibrahim (Faculty, Lean Startup Co.) Track: Lean Startup Core Concepts	D2: Advanced Experimentation: Monitoring Product Life-cycle and Engaging Governance Boards Adam Berk (Faculty, Lean Startup Co.), Jonathan Bertfield (Faculty, Lean Startup Co.) Track: Lean Startup Core Concepts	D3: Innovation Mindsets to Drive Organizational Change Oseas Ramírez Asaad (Partner and Board Advisor, Axialent.com and Zulu.vc) Track: Enterprise, Government	D4: Cracking the Code on Startup Talent Sam Wong (Startup Advisor, Interim Co-Founder, Author, Execution Matters) Track: Startup	D5: Be the Solution: Use Lean to Solve Community Problems (powered by the Stupski Foundation) Katrina Medoff (Founder and Co-Director, Women's Weekend Film Challenge) Track: Lean Impact, Nonprofit	D6: Envisioning the Future: Generating Bold Ideas for Maximum Impact Andi Plantenberg (Faculty, Lean Startup Co.) Track: Enterprise, Government, Nonprofit, Startup
10:30 am - 11:30 am	Extended Morning Break
11:30 am - 12:45 pm	Keynotes	Intelligent Growth in Startups: Building More Than a Product to Get Product/Market Fit Ann Miura-Ko (Co-Founding Partner, Floodgate)	Fireside Chat: Venture Capital and How to Get It Anish Acharya (General Partner, a16z), Scott Kupor (Managing Partner, a16z)	Innovation Readiness: Preparing Your Company To Support Continuous Innovation Tendayi Viki (Author, The Corporate Startup)
12:45 pm - 2:00 pm	Lunch
2:00 pm - 3:30 pm	Deep Dive Workshops (E Sessions)	E1: Innovation Accounting for Profit (and Fun!) David Binetti (Principal, Dinadesa, LLC) Track: Lean Startup Core Concepts	E2: Essential Habits for Innovation Teams Josh Berry (Co-Founder, Agility Works), Diana Kander (Co-Founder, Agility Works) Track: Enterprise, Government	E3: Amazon’s Approach to Culture Change Wen Huang (Global Lead, Innovation Advisory, Amazon Web Services), Eric Tachibana (Chief People Officer, Amazon Web Services) Track: Enterprise	E4: Note to Founders: Don’t Flunk Cap Table Math John Richards (CEO and Founder, Startup Ignition) Track: Startup	E5: Navigating the Complexities of a Global Economy: What’s Your Global IQ? Michael Landers (Founder, Culture Crossing, LLC) Track: Enterprise, Government, Nonprofit, Startup	E6: Lean Startup Coaching Clinic Andi Plantenberg (Faculty, Lean Startup Co.), Jonathan Bertfield (Faculty, Lean Startup Co.), Hugh Molotsi (Faculty, Lean Startup Co., Founder and CEO, Ujama), Hisham Ibrahim (Faculty, Lean Startup Co.), Marilyn Gorman (Faculty Lead, Lean Startup Co.) Track: Lean Startup Core Concepts
3:30 pm - 4:00 pm	Afternoon Break
4:00 pm - 5:00 pm	Keynotes	The Subscription Economy: How to Survive the End of Ownership Tien Tzuo (CEO and Founder, Zuora)	Ignite Talk: Increasing Your Influence through Podcasts Anna Sabino (Author, Speaker, Guest Podcasting Coach, Podcast Guest Blueprint)	Fireside Chat: An Honest Account of an Entrepreneur’s Pivot Chris Guest (Chief Marketing and Growth Officer, Topology Eyewear), Ryan Caldbeck (CEO and Founder, CircleUp)

Friday, October 25

Day 3

Time	Agenda	Breakout 1	Breakout 2	Breakout 3	Breakout 4	Breakout 5	Breakout 6
8:00 am - 9:00 am	Registration Open (breakfast not included)
8:15 am - 8:45 am	Guided Meditation
9:00 am - 10:15 am	Keynotes	From Founder to Investor: Stories from the Trenches of Entrepreneurship Leah Solivan (General Partner, FUEL Capital)	Fast, Fluid and Flat: The Future of Work and Jobs Brynne Kennedy (Founder and Author, Topia)	Not Afraid to Fail: Lessons from Founding the Largest Lifestyle Brand for Black Millennials Morgan DeBaun (CEO and Founder, Blavity), Hugh Molotsi (Faculty, Lean Startup Co., Founder and CEO, Ujama)
10:15 am - 10:45 pm	Morning Break
10:45 am - 11:30 am	Case Studies (F Sessions)	F1: Mastering the Art of Telling Your Story Jason Ashlock (Senior Vice President, Customer + Employee Experience, Kuehne + Nagel) Track: Lean Startup Core Concepts	F2: Accelerating Business Growth by Blending AI and Humans (Powered by New Engen) Udi Milo (Head of Product, Driver and Passenger Growth, Lyft) Track: Enterprise, Startup	F3: Employee = Founder: Building a Startup inside a Fortune 500 Company Max-Antonio Burger (Co-Founder and CEO, VEZA SUR Brewing Co.) Track: Enterprise, Government	F4: Applying Lean Principles to Diversity, Equity, and Inclusion Ruchika Tulshyan (Author, The Diversity Advantage: Fixing Gender Inequality In The Workplace, ) Track: Enterprise, Government, Nonprofit, Startup	F5: Creating a Culture of Experimentation: The Mozilla Story Matthew Grimes (Head of Firefox Product Innovation, Mozilla), Diane Tate (Senior Program Manager, Mozilla) Track: Enterprise, Government, Nonprofit, Startup	F6: The Best Pivots are Painful: How We Saved Our Business by Sacrificing Our Assumptions Chris Guest (Chief Marketing and Growth Officer, Topology Eyewear) Track: Startup
11:30 am - 11:45 am	Transition/Break
11:40 am - 12:30 pm	Live Podcast: Innovation Exploration: Tales and Experiences from an Innovation Sojourn (powered by SmartOrg) Ralph Morales III (Head of Innovation Practice, SmartOrg), Adam Berk (Faculty, Lean Startup Co.)
11:45 am - 12:30 pm	Case Studies (G Sessions)	G1: Brackitz Toy Story: Learning from Mistakes and Mental Models for Success Chris Cochella (Coach and Consultant at Sequoia Group/Co-Owner at Brackitz, ) Track: Startup	G2: The Perils of Innovating after Achieving Product-Market Fit Rob Fan (Co-Founder and CTO, Sharethrough) Track: Startup	G3: Reflecting on My Failure to Build a Billion Dollar Company Sahil Lavingia (Founder and CEO, Gumroad) Track: Enterprise, Government, Nonprofit, Startup	G4: Hiring, Training, Retaining Entrepreneurs in Large Organizations Marvin Gross (Head of Emerging Solutions Business, HP), Scott Cooper (Vice President, Global Innovation, Molson Coors Brewing Company), Camille Chouan (Digital Transformation Program Lead, La Victoria Lab), Steve Liguori (Founder, Corporate Entrepreneur Community) Track: Enterprise, Government	G5: Big Problems Require Big Solutions: The Story of EARN (powered by the Stupski Foundation) Leigh Phillips (CEO, SaverLife by EARN) Track: Lean Impact, Nonprofit	G6: Getting Leaders On Board: Don’t Let Your Innovation Program be Pronounced Dead on Arrival Ben Hafele (Lean Innovation Manager, Caterpillar Inc.) Track: Enterprise, Government
12:30 pm - 1:30 pm	Lunch
1:30 pm - 2:15 pm	Keynotes	Fireside Chat: 2020 Vision of Silicon Valley Andy Rachleff (President and CEO, Wealthfront), Eric Ries (Co-Founder and Author, Lean Startup Co.)	Fireside Chat: Cloudflare and the Year of IPOs Matthew Prince (Co-founder & CEO, Cloudflare), Eric Ries (Co-Founder and Author, Lean Startup Co.)
2:15 pm - 2:30 pm	Closing Remarks Eric Ries (Co-Founder and Author, Lean Startup Co.)

Lean Startup Conference