Find the Market. Test the Product. Grow Your Startup.

Every startup founder faces two critical questions:

>> Should we build this new product or service?
>> If we do, how can we increase our odds of success?

The Lean Startup is a method for finding those answers. The Lean Startup Co. is here to help you learn that method, from the basics, to a full set of resources, to the one-on-one advising you need to scale up.

We’ll explain the important concepts of Lean Startup, demystify the jargon and supply examples to help you understand how to put it into practice.

Lean Startup Services for Startups

Start with the books that started it all

Eric Ries’ groundbreaking book, The Lean Startup, kicked off a global movement. It it, you’ll learn how to do one important thing: make better, faster business decisions. Vastly better, faster business decisions. Bringing principles from lean manufacturing and agile development to the process of innovation, the Lean Startup helps companies succeed in a business landscape riddled with risk.

The Startup Way takes those principles and brings them to the world’s biggest companies, showing how Eric Ries helped giant firms like General Electric and Toyota become nimble enough to produce products and services customers want.

Get The Lean Startup >>

Get The Startup Way >>

Take the Lean Startup class

Try the original Udemy course, or …

Join the waitlist for our new course

Ready to take Lean Startup further?

You’ve done the reading. You’ve run the tests. Now work one-on-one with a coach from The Lean Startup Co. who can help you see new ways to apply the method in your business.

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