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Develop Your Superpower

Written by Jordan Rosenfeld, Contributor for Lean Startup Co. At our Lean Startup Conference this past November, Bennett Blank, Innovation and Transformational Change Leader at Intuit, discussed how companies can apply what Intuit learned about…

What’s Better than Brainstorming?

In the innovation process, one of our earliest activities is ideation, i.e. collecting many ideas so we have several viable alternatives for solving the problem. A common practice is to schedule a brainstorming session where…

Falling in Love with the Problem

You’ve probably heard this quote before: “Fall in love with the problem not the solution.” But what does “falling in love with the problem” really mean? Aren’t problems just irritations we’d like to be rid…

Disrupt the Business Model, Not the Business

Wouldn’t it be nice if companies could keep doing the same things over time and maintain the same level of success? The reality is, most companies will eventually need to choose disruption to their structure,…

7 Greatest Hits from Lean Startup Week

Editor’s Note: We wrapped up the 2017 Lean Startup Week in San Francisco just a few weeks ago, and we’re excited to share some of the best lessons learned in entrepreneurship and corporate innovation with…

Lean Startup’s Cofounder Shares Why Failure Is Crucial

This is the final post in our 13-part Lean Startup Co. Education Program series. A curated collection of pieces designed to cover topics ranging from cross-functional teams, to embracing failure, complete with real-world stories from our…