When you’re building an entirely new kind of product, how do you measure success?

And is that the same for every kind of product, in every sector—nonprofit, government, tech, whatever? Alistair Croll, Eric Ries, and Danielle Morrill discussed these questions in depth, during an hour-long webcast on October 2nd. Here’s a recording of their conversation, and it covers some fresh ways to approach metrics.

Enjoyed this blog and podcast? Sign up here to stay up to date with the latest Lean Startup stories.

Saving Storytelling with Lean Startup

Long before we had apps, metrics, user experience or testing tools, storytellers would travel from village to village, perfecting their craft by observing how live audiences responded to their stories. That’s why Prerna Gupta, founder…