Program

Tuesday, November 13th

Time	Breakout 1	Breakout 2	Breakout 3	Breakout 4
4:00 pm	Registration and Badge Pickup at the Downtown Grand Hotel (4:00pm – 7:00pm)

Wednesday, November 14th

Time	Breakout 1	Breakout 2	Breakout 3	Breakout 4
7:30 am	Breakfast, Attendee Registration and Special Interest Breakfasts with Silicon Valley Bank
8:45 am	Welcome Remarks Eric Ries
9:00 am	Lean Impact: Revolutionizing Social Good with the Lean Startup Eric Ries, Ann Mei Chang
9:40 am	Fireside Chat: Eventbrite’s Journey from Startup to IPO Rob Kornblum, Tamara Mendelsohn
10:00 am	Break & Transition
10:30 am	Mastering Experiment Design Giff Constable, Elliot Susel	Life Is a Startup: Lessons for Team Building Noam Wasserman	Lean Impact: How to Innovate for Radically Greater Social Good Steve Nagai-Ma, Ann Mei Chang	Coaching for Innovation Erin Bugg, Marilyn Gorman
12:30 pm	Lunch and Networking
1:00 pm	Lunch and Learn: How Outcome-Driven Portfolios Can Leverage Lean Startup Principles at Scale
2:00 pm	Vanity vs. Impact: How to Identify your Most Valuable Metrics Using the Customer Journey Brant Cooper	Creating a Startup Culture in Complex Environments: Leading Innovation in the Department of Defense Erin Bugg, Molly Cain, Lauren Knausenberger, Marilyn Gorman, Christina Monaco	Transforming Your Culture to Support Lean Josh Seiden, Melissa Perri, Giff Constable	Changemakers Using Lean Startup Methods For Greater Social Impact Emily Joy, Alp Tilev, Rey Faustino, Ann Mei Chang
3:00 pm	Break & Transition
3:30 pm	Lean Startup Where You’d Least Expect it Hisham Ibrahim, Greg Piefer, Malcolm Handley, Jaya Rao, Claudia Recchi
4:15 pm	The Billion Dollar Startup: Innovation at Scale Holly Liu
4:50 pm	The Transformative Power of Lean Storytelling Matt Johnson, Stephen Robert Morse
5:15 pm	End of Day 1 Sessions
6:30 pm	LIMITED SPOTS AVAILABLE: Evening Networking Event: Meetups at the Mob Museum (6:30pm – 8:30pm)

Thursday, November 15th

Time	Breakout 1	Breakout 2	Breakout 3	Breakout 4
7:30 am	Breakfast, Attendee Registration and Special Interest Breakfasts with Silicon Valley Bank
8:45 am	Mindfulness and Guided Meditation Stacy Conlon
9:00 am	Building the Two-Sided Marketplace Travis Holoway
9:20 am	A New Approach to Measuring Product/Market Fit Dave Binetti
9:40 am	Fireside Chat Eric Ries, Tony Hsieh, Elliot Susel
10:15 am	Break & Transition
10:45 am	A/B Testing Your Way to Growth: The 8 Rules of Testing Lars Lofgren	The Role of Governance: Lessons from Operating an Innovation Growth Board Jonathan Bertfield, Eric Steege	Fall in Love with the Problem, Not the Solution: Writing Effective Problem & Outcome Statements	Anti-Patterns for Enterprise Innovation Teams Cindy Alvarez
11:30 am	Transition
11:45 am	Value Hypothesis: Designing With Emotion Beth Andres-Beck	False Start: Learning from Entrepreneurial Failure Christina Wallace, Tom Eisenmann	Working Backwards: Amazon’s Culture of Innovation Richard Halkett	Using Lean Measurement and Evaluation to Educate the World’s Poor Steve Cantrell
12:30 pm	Lunch and Networking
1:00 pm	Lunch and Learn: Data-Driven Sprints to Validate Ideas Worth Investing In
2:00 pm	Mastering Customer Discovery Giff Constable, Elliot Susel	Innovation Accounting for Profit (and Fun!) Dave Binetti	Empowering Intrapreneurs: Catalyzing Innovation with Design Thinking Hugh Molotsi, Jeff Zias	Don’t Bet on Your First Business Model — Validate It Early Ed Essey, Brady Kalb
3:30 pm	Break & Transition
4:00 pm	Designing WITH Disability Liz Jackson
4:25 pm	Building (and Bootstrapping) Stack Overflow, Glitch, and Trello Joel Spolsky
5:00 pm	Real-world Lessons in Scaling Innovation Inside Large Enterprises John Buhl, Jean Vernor, Julie Foy, Keith Berry, Steve Liguori
5:30 pm	End of Day 2 Sessions
6:30 pm	Lean Startup Conference Celebration at Container Park (6:30pm – 9:00pm)

Friday, November 16th

Time	Breakout 1	Breakout 2	Breakout 3	Breakout 4
8:00 am	Breakfast and Attendee Registration
9:00 am	Fireside Chat: Innovation in the Age of Millennials Kathryn Minshew, Brit Morin, Marilyn Gorman
9:35 am	The Power of Lean Data Sasha Dichter
10:00 am	How to Reinvent Your Organization Aaron Dignan
11:00 am	Break & Transition
11:30 am	Taking Care of Business AND You: The Human Side of Being a Founder Emily Tavoulareas, Marissa Lucero, Ari Takata-Vasquez, Kara DeFrias	Planting Seeds for a Grassroots Movement Lindsay Janusz, Josh Dorrell, Susan Block, Hisham Ibrahim	The Internet of Things: Turning Products into Services Felicite Moorman, Dave Friedman, Arsham Hatambeiki, Rob Conant	SESSION CHANGE: Lean Impact Office Hours Steve Nagai-Ma, Sasha Dichter, Ann Mei Chang
12:30 pm	Lunch and Networking
2:00 pm	Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies Chris Yeh, Reid Hoffman, Robert Sutton
2:35 pm	The Future of Work Hugh Molotsi
3:00 pm	Conference Concludes

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