Tom Eisenmann is the Howard H. Stevenson Professor of Business Administration at the Harvard Business School, where he studies the management of new ventures. Eisenmann is Faculty Co-Chair of the HBS Rock Center for Entrepreneurship, Faculty Co-Chair of the Harvard MS/MBA Program, and Faculty Chair of the HBS California Research Center. With collaborators, he has launched ten MBA electives, including Product Management 101, in which students specify and supervise development of a software application; Making Markets, which focuses on marketplace design; Entrepreneurial Sales & Marketing; and Scaling Technology Ventures. In recent years, Eisenmann has also served as Chair of Harvard’s MBA Elective Curriculum—the second year of the MBA Program—and as course head of The Entrepreneurial Manager, taught to all 900 first-year MBAs. Prior to earning a doctorate at HBS and joining its faculty in 1997, Eisenmann worked at McKinsey & Co., where he co-led the Media & Entertainment practice and received his MBA and BA from Harvard.